Score how well you’re doing with your marketing This Marketing Scorecard is not designed to depress you, but it probably will. But take a chance. After all, your score may be astoundingly high and then you can celebrate! But your score (and hence, your marketing), may totally suck. Don’t despair. It’s better to know where you …
Online Business Tips
Online Business Tips
Marketing projects checklist for independent professionals This checklist covers all the major things you can do to market your professional services. I know this list is too frickin’ long and will probably overwhelm you. Sorry. But if you want to win at marketing, there’s stuff you gotta do. 1. I understand the Game of Marketing Marketing …
Warning: lots of sassy language in this post!
Yesterday, I was sitting with my sister as we watched a fairly well-known business owner get her ass handed to her.
This business owner messed up; she plagiarized content and got caught.
But instead of doing the right things, she somehow managed to do all the wrong things.
“This is just making it so much worse for her,” I said to Rose.
I thought about it more, and I realized that most people have no idea how to handle someone publicly calling them out.
They don’t know how to handle the hate comments.
m in a business mastermind filled with hundreds of people making millions of dollars per year in their coaching business.
They are smart and savvy and ethical coaches, and I love asking them their feedback on things.
The other day I posted to our Facebook group, and I asked, “What are the top 2021 coaching trends?”.
I looked around me at the golden sun setting over the ocean. I noticed every detail; the water glimmering like gold and the palm trees silhouetted behind me.
It was February, and it was warm (something I’d never experienced living in Ohio or Delaware.)
“I did it! I manifested this. I created my dream life.” I didn’t even say it out loud, but my heart was screaming with happiness.
I’ll never forget the year I made my first six-figures.
I ran screaming to my car, drove to the liquor store, and bought myself the nicest champagne they had.
I didn’t expect to hit it; in fact, I almost quit and got a “real job” right before my big break.
I was struggling on and off with depression, and many days, I struggled just to get out of bed.
In my first year of business, I only made $63.22.
But I persevered.
Take it from me: Acquiring qualified leads for your business is anything but easy. A common strategy for attracting new customers is to develop a strong content marketing strategy, but that is often not enough. Just because people enjoy reading your content doesn’t necessarily mean they’re ready to hand over their hard-earned cash. (If it did, …
Some people believe that lead generation tools means more leads = more money. These are often the same people that bring “Tofurkey” to Thanksgiving. Ignore those people. They are bad influences. The truth is that lead generation is like the narcissistic guest at a dinner party. If he’s really that interesting –– narcissist or not …